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Send an Email
Lose a Client
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happened to me in the past thirty days. I opened my email one
morning and found a message line that said something about
what "Girls do after they have been drinking". Since I
keep my personal email separate from my business account, I'm
not used to getting "jokes" in this account. The strange
part of all this was that I recognized the "from" address as
that of someone with whom I have been doing business with
lately. The short story
is that this person didn't realize she had included my email
address in with her list of "friends". Obviously the
joke wasn't intended for me, but I got it anyway.
Fortunately for her I have a pretty weird sense of humor, so I
read it, laughed and deleted it. However it could have
easily been sent to someone who didn't think it was funny.
It could have lost her a client, and because it went out on
her employers account, she could have been in really hot
water. Employers often don't have a sense of humor.
That's why I am glad I work for myself.
Whatever you do, don't send out
jokes and "humorous stuff" on your company email. It's
asking for trouble, and the email world is already full of
enough "junk". |
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It's Winter
Of Course It's Contagious
Tis the season
for colds, flu, and fun things like that. Seems like we
are always catching something. I just attended a meeting
the other day where the person speaking was Jeff Monroe, the
director of ports and transportation for the city of Portland,
Maine. As usual I didn't know what to expect at the
meeting, and figured it might be some dull recitation of what
is going on with the "Port of Portland". What I heard
was quite different.
Little did I know that ports and transportation encompassed
everything in the Greater Portland area, from ships that come
in, it to the bus lines, to all the activity at the Portland
Jetport. What stood out to me more than anything, was
the enthusiasm that Mr. Monroe had for his topic. As he
was speaking, the idea rolled around in my head that having
enthusiasm for something in particular, can take what might
seem to be the most mundane topic and make it really
interesting for others. Enthusiasm in contagious.
How much enthusiasm do you project
when you are presenting your information to your clients and
prospects? If you are in sales it's important to know
that you have to be "red hot" about your topic if you want to
bring the other person up to a "warm" level about it.
Your enthusiasm about the subject will rub off in a positive
way to those around you. I have a talk called "The Big
E....Enthusiasm, It's a Key to Success." that discusses this
topic in detail. Just keep one thing in mind.
Enthusiasm cannot substitute for knowledge and addressing
concerns, but it sure helps how you present your knowledge.
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Thoughts
Just a few things
that concern me:
Why does Central Park in New York city get over 26 inches of
snow and the ski areas in Maine and New Hampshire get only a
dusting?How can a
groundhog predict the weather for the next six weeks and the
"meteorologist" at any local TV station can't get it right for
the next six hours?
Why is it that when I get the
flu, I can't move for an entire week, but when Tiger Woods
gets the flu, he can still shoot a 1 under par 69 at the first
round of the Nissan Open?
Some things in
life just aren't fair, get over it. |
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Spring
will be here before you know it! |
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Don Speaks |
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Don is available to
speak on matters of marketing, advertising and sales at seminars, workshops and keynotes. Call for more
information toll free
877-366-9445 |
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How to
Reach Us
(and all that other stuff) |
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web
www.streetsmartselling.com
e-mail
don@streetsmartselling.com
telephone
877-Don-Zihlman
(877-366-9445)
DRZ Marketing Inc
42 Tall Pines Road
Scarborough, Maine 04074 |
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Member of the
Maine Association of
Professional Consultants |
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